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Anthro Goggles (11 unread)

• January 12, 2010
• 7:37

  Why do so many people in so many countries love Avatar? Movie as Rorschach test

   » ‎ Anthro Goggles
  Avatar is acting as a “global Rorschach test”.  What’s  so cross-culturally appealing about this movie that’s  attracting huge audiences in countries as different as US, China, UK, Germany, France, Russia, South Korea, Spain, Japan? Partly it’s the eye-popping visuals and ...
• June 20, 2009
• 7:54

  6 Things I Learned about Community Management (from the 2009 Online Community Unconference)

   » ‎ Anthro Goggles
  This year’s Online Community Unconference (West) was held June 10 in Mountain View, CA with 200+ attendees. Six things I learned: #1) We are still  in early days with online communities – especially communities related to corporate entities — communities ...
• April 19, 2009
• 6:32

  17 roles that emerge in online customer protests (with Amazonfail examples)

   » ‎ Anthro Goggles
  Online “riots” or protests are not random, despite appearing to be spontaneous.  They have patterns.  One pattern is a set of emergent roles that individuals assume.   People take on one or more roles based on the individual’s interest and ...
• April 02, 2009
• 8:00

  Notes from SxSW09 panel: What We Can Learn From Games

   » ‎ Anthro Goggles
  Panelists:  James Gee (professor, Arizona State), Henry Jenkins (professor at MIT, moving to USC), Warren Spector (Creative Director, Disney Interactive, game maker). Topic of this panel:  how games are bringing learning out of schools and into the ...
• 7:47

  Notes from SxSW 09 panel “Engagement 1.0: Understanding the History of Fan Interactivity”

   » ‎ Anthro Goggles
  Ivan Askwith (Big Spaceship), Abigail De Kosnik (Professor UC Berkeley), Henry Jenkins (professor currently with MIT, transitioning to USC).    Each panelist had a short talk/presentation, followed by Q&A. Ivan’s talk: Who are fans?   Fandom often makes ...
• March 23, 2009
• 5:16

  PR agencies and social media: notes from SxSW panel

   » ‎ Anthro Goggles
  My notes from the SxSW panel “Are PR Agencies a Dying Breed?” “In a world riddled with ADD, where TMI blogging and DIY reporting are the norm, are PR agencies still relevant?”   Overall a good panel; 70+ people attending.  ...
• March 17, 2009
• 20:45

  SxSW09 panel notes: Building (and Managing) Strong Online Communities

   » ‎ Anthro Goggles
  I’ll be posting my notes on several of the SxSw panels over the next few days.   My notes, all errors mine. Building Strong Online Communities Panelists: Ken Fisher (Ars ...
• February 22, 2009
• 11:18

  The first four SF books you should read if you’re working in social media

   » ‎ Anthro Goggles
  The continued mainstreaming of social media has resulted a fountain of speculation about the future of social networking, always-on connectivity and the increasingly ubiquitous internet.    The usual sides are being taken between technophiles and ...
• February 17, 2009
• 9:52

  A good case study of a business model based on user-generated content

   » ‎ Anthro Goggles
  BusinessWeek has an excellent article on ThisNext, a social network around shopping and style.  This is a good read for anybody looking for a short case study overview and example of a business model around user generated content. (For more ...
• February 14, 2009
• 21:10

  What animal emotions can tell us about customer experience design

   » ‎ Anthro Goggles
  Temple Grandin, in her new book Animals Make Us Human: Creating the Best Life for Animals talks about the “core emotion systems in the brain” and that humans and ...
• February 05, 2009
• 2:47

  “How Business Managers Think” - a short guide

   » ‎ Anthro Goggles
  In November 2008, I participated in a panel at the American Anthropological Association conference.  The panel compared the worldviews of different professions, including anthropology, industrial design, architecture,  engineering, etc. I focused on the worldview of business managers.  A lot ...