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New Anthropology Matters out: Practicing anthropology “out of the corner of one’s eye”

Why do people wear and produce fake underwear, fake suits and fake jeans? In the new issue of Anthropology Matters, anthropologist Magdalena Craciun tells us in a well written paper about what it was like researching “the place of fake brands in lives lived in the margins of Europe”.

She has been on fieldwork in Bucharest, Istabul and in her hometown in Romania – and this was no easy undertaking. “I hope that the paper contributes to the collective effort of sharing field experiences for the benefit of other anthropologists”, she writes.

When an anthropologist studies people who wear fake clothes, Magdalena Craciun writes, she is suspected of secretly laughing at and condemning people, practices and objects. Angry reactions persisted as part of the field routine:

“You want to study how we dress in cheap clothes”; “you want to write about how we dress in turcisme [goods made in Turkey] and chinezisme [goods made in China] from Europa”; “we cannot afford good expensive clothes, like the branded ones, and you take us for people who lack taste in clothing”; “I am trying to weave an image, you come to point out the cracks and remind me of the fluff!”

It was no advantage being from the same place as her informants:

Our shared background made people less tolerant of my curiosity about things they thought I should already understand or experiences I should already have had. The presumption was that I was pretending to be an observer when in fact I was a participant, having a vested interest in trivia, and that I would go on to expose and misuse the information (Bakalaki 1997).

In the “Europa” market in Bucharest, she was also rejected as a researcher:

People working in this quasi-illegal place often had hostile attitudes towards me (journalists reported similar reactions). The few friendly traders pointed out that complicity in illegal activities “place us all in the same pot”, and being seen talking with me could be risky for them.

Then she changed her research strategy and started “practicing anthropology out of the corner of her eye”:

I pieced together various impressions, e.g. different ways of exploring the market, visitors’ clothing, ways of selecting the goods, retorts, exclamations of delight or disappointment, until I felt I saturated in this experience.
(…)
I was not looking at things from above or “nowhere”, as detachment implies, but from one side, discreetly. Instead of immersing myself into social worlds, I found myself hanging around, being here and there, grasping knowledge as it appeared, but also provoking its appearance in glimpses.

In Istanbul, I was told that the act of faking a brand is like a “spark” (kivilcim gibi). This is a pertinent image, suggesting the ephemeral, the intangible, the transient that was so central to my fieldwork (fakes are fakes only in the eyes of certain people, fakes are present only for some people, fakes happen and die out). Practicing anthropology out of the corner of one’s eye allows one to catch some of the sparks.

>> read the whole article in Anthropology Matters

>> overview over all articles in the new issue

SEE ALSO:

“Study how and why people wear denim around the world!”

Kosher cell phones, kosher bus routes and kosher clothing: Israel’s Ultra-Orthodox economy

Why do people wear and produce fake underwear, fake suits and fake jeans? In the new issue of Anthropology Matters, anthropologist Magdalena Craciun tells us in a well written paper about what it was like researching "the place of fake…

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How electricity changes daily life in Zanzibar – Interview with anthropologist Tanja Winther

tanja winther

(Links updated 1.6.2021) How does everyday life change when electricity becomes available to people in a village in Zanzibar, East Africa, for the first time? Anthropologist Tanja Winther answers this question in her new book The Impact of Electricity. Development, Desires and Dilemmas.

The book is based on her doctoral dissertation and was also published in Swahili. “I think it would be a good thing if phd-budgets in general included the important step of making results accessible to the people under study”, she says in an email-interview with me.

“Electricity is a social phenomenon, and I hope that many anthropologists will join this fascinating field”, she adds.

Here is the interview:

So what has changed after the introduction of electricity?

What was most striking to me was the tremendous effect electricity has had on people’s time management. With electric light the day in theory has 24 hours instead of 12. People must make new choices as to what to do when. In consequence, time is speeding up and practices change: Women cook only two meals each day and not three as they used to (they now serve leftovers for the third meal). This is also linked to their wish to watch television in the evening and their opportunity to earn money during daytime.

Relations change in the process; the man has ‘entered the home’ in a new way. In the evenings, men and women now sit together in the same room, together with neighbours and the extended family. The electric light provide transparency and purity and the television programme is in focus. The paradox, although a phenomenon also observed in many other places, is that the spouses new opportunity to spend more time together actually provides less time for marital (?) intimacy. Sexual patterns change due to electricity. Because of this and also electricity’s high cost and rapid normalisation, there are signs that the birth rate is on the decrease. This was exemplified when men complained to me that due to the need for electricity, it is becoming too expensive to have more than one wife, or even get married at all.

People’s relationship to spirits also change; electric light is said to make space safer. Elderly, Swahili-speaking people would therefore refer to the new technology as ‘security light’.

book cover

Health wise, electrified water pumps and improvements in the health services (ex light at night time at the local clinic when a woman is in labour) has had a direct positive effect in development terms.

The arrival of water taps in the village implies that girls do not have to spend long hours fetching water from wells. Instead they are sent to school to the same extent as boys. Children, also girls, attend night classes before important exams and sleep in the school building. This surprised me, because parents in this Muslim context pay considerable attention to controlling girls’ whereabouts. I guess they have faith in the teachers looking properly after their children. But this also speaks of the tremendous importance people put on education in rural Zanzibar these days.

What are your thoughts about these changes?

When I started this study I was determined not to expect that electricity would bring ‘development’ to the countryside in Zanzibar. Overall, however, I am convinced that people’s new access to electricity has been a change to the better. Electricity is so fundamental when it comes to people’s access to information, to public services and to making the hard life in this region less physically demanding.

The notion of development in Swahili (maendeleo) is all about getting new ideas and new things that make you move forward. Following a grounded, entitlement-based approach to development one may even conclude that it should be a human right to have access to electricity. What they use electricity for must of course be left to the people in question to decide.

There are also problems, however, one challenge in Zanzibar being linked to the unequal structures that were also at work before electricity was introduced. In particular, I would highlight women’s lack of rights to inheritance and the fact that the divorce rate is high and easily obtained by men. Most women in rural Zanzibar do not own houses. They do not become electricity customers nor owners of appliances. Yet, they contribute substantially to financing the family’s high cost of electricity. This constitutes a problem the day their husbands want a divorce, when they are left with extremely little material wealth. Electricity may in this way have made women even more dependent on men than before.

In everyday life, there is also a concern among some people that electricity’s high costs may negatively affect the family’s food security. Perhaps the reduction in cooked meals implies that people eat less than before? (this has not been investigated from a detailed, nutritional point of view). At the same time, the alternative, to buy expensive kerosene for lighting and batteries for the radio, is also a financially risky business. In 1991, it would take a family 9 years to pay back their investment in electricity for light and radio as compared to the use of kerosene and batteries. (Thus after 9 years it would become cheaper to use electricity than the alternative fuels). In 2005, due to a rise in the kerosene price, the pay back time had been reduced to 4 years.

infoproject

Information Project: People from Uroa (working for the Information Project) explaining the use and dangers of electricity during a public meeting in Uzi Village, 2005.

It seems that people sleep less than before. Those without electricity at home sometimes complain that their neighbours are tired after having watched television until midnight and therefore quarrel more than before. Many parents are concerned that children, especially boys who are freer to stay out late at night, are too tired to learn properly at school.

But in the larger picture, such effects are considered as details. The coming of tourists, however, is seen as a greater challenge. The foreigners are often considered to have an improper conduct that could affect new generations in unfortunate ways (alcohol, drugs, clothing etc). If tourism provided people with jobs, this would have balanced the picture, but so far, rural Zanzibaris mostly experience the negative side of this growing business. Still, people are strikingly warm and welcoming towards foreigners. Knowing the social and moral cost of the tourists’ presence in the neighbourhood, this attitude surprised me again and again.

What are the implications of your findings?

I hope to have demonstrated that asking and realising the question of “how” is just as important as “what” (e.g., electricity). My main case, electrification in Uroa village, was atypical in the sense that they were not included in project plans but ended up with the highest number of electricity customers and the only village in Zanzibar with street lights.

I try to show that the success of Uroa was not random, but a direct result of their own initiative and contribution in the process, including the use of magic remedies. People in the village are very proud of what they achieved. They demonstrated in practice what participation is about. Such involvement is possible despite the “heavy” and apparently predetermined nature of infrastructure projects.

On another level, the study revealed that ordinary customers have not been properly informed about how the accounting system works. As a result, the think they are being cheated by the utility and their own morality regarding illegal use becomes affected.

In response to these findings, Norad (The Norwegian Agency for Development Cooperation) agreed to finance an information project in Zanzibar where we put emphasis on electricity’s possibilities but also difficulties. Two teams (both genders, people from town and people from villages experienced with electricity) travelled around the islands for two months and held fabulous speeches:

– Do you think the ocean is dangerous? (Yes)
– We still go out fishing, don’t we? (Yes)
– It is the same with electricity. You just have to know how to deal with the danger…

I have received feedback from management in the World Bank’s evaluation group that the study is interesting also from their point of view. If the experiences from Uroa can be useful to people working and living elsewhere, nothing would be better.

In anthropology, I think there is a need for more studies on electricity and energy. Economists and engineers have had a claim to this field for a long time and there is renewed focus on energy these days.

This was exciting to study, I suppose? You’ve been there during the first years with electricity?

Yes, I arrived in Uroa village in 1991, one year after village electrification. When I came back for the main fieldwork in 2000, they had 10 years of experience with the new technology; more appliances, more households connected. I had expected to find many women cooking food with electricity (what people in 1991 said they expected would be the case). But very few did.

map

I thus learned the old lesson that people do not necessarily do what they say they want to do. There are many reasons why, but it is interesting to try to understand such discrepancies. I have also returned to Zanzibar in later years as a consultant. People’s use of electricity, as any practices, change in a fascinatingly rapid manner.

What was it like turning the doctoral dissertation into a book? A long process?

It took about one year to get the process started and then 1 1/2 years in production, so yes, it was a long process. Berghahn’s external reader had some very useful comments on an overall level that I have tried to respond to. Otherwise, I felt quite on my own in the process – the luxury of having a splendid supervisor (Aud Talle in my case), was gone. But when writing the thesis I had kept in mind Unni Wikan’s advice to think about the thesis as a book. To a great extent, I could keep to the same structure.

Why did you translate the book into Swahili?

The idea was initiated by one of my friends in Uroa during fieldwork. He does not speak or read English. He told me enthusiastically that he was thrilled about the thought of knowing that other people in East Africa would read the story from Uroa – and learn about electrification. Thus he was concerned about sharing the material with other groups.

I was just as concerned about making this man (and his co-villagers) have access to their own story. The Norwegian Embassy later kindly agreed to finance the translation of a shorter version of the material and have a book produced in 500 copies. This would perhaps not have been the case had I chosen another, less ‘relevant’ topic in their eyes.

But I think it would be a good thing if phd-budgets in general included the important step of making results accessible to the people under study. The book was recently distributed to 35 households in Uroa and schools across Zanzibar.

By the way, I remember Pat Caplan, the main opponent during the defence of the thesis, asking me what reactions I would expect from people in Uroa if they had access to the written material. I said that they would be likely to be proud and agree with most parts, but also surprised and perhaps even disturbed regarding other parts. In particular, the critical analysis of women’s position and the social exclusion of people in opposition to the government, could produce some reactions. I did not leave these aspects out in the published book, which is entitled Umeme: Faida na Athari Zake. Uzoefu Kutoka Kijiji cha Uroa. (Electricity: Its benefits and challenges. Experiences from Uroa Village). So far, I have not heard any reactions from the village, but of course, I am quite exited.

What are doing right now?

I am with the Centre for Development and the Environment (SUM) at the University of Oslo, who have hosted me since I first came in 1999 as an engineer wanting to learn and do anthropology. As member and secretary for a reference group of a trust fund in the World Bank (TFESSD), I discover that the Bank has come quite far in analytical work that integrate work on social development, gender and infrastructure.

The link between gender equality and energy continue to be one of my main interests, and I also currently work on a little piece called Why do poor people steal electricity?

Electricity is a social phenomenon, and I hope that many anthropologists will join this fascinating field. I think we are both needed and appreciated.

Thanks for the interview!

>> information about the book by the publisher (Berghahn Books)

>> more information about Tanja Winther

Related texts online by Tanja Winther:

Tanja Winther: Empowering women through electrification: Experiences from rural Zanzibar (pdf)

Tanja Winther: Social Impact Evaluation Study of the Rural Electrification Project in Zanzibar, Phase IV (2003-2006) (pdf)

Tanja Winther: Information Project. Zanzibar Rural Electrification Project, Phase IV. Project Report (pdf)

For readers in Norway: Her book will be presented in Klubben, University Library, Blindern, University of Oslo, Tuesday 9.12. from 16-17 o’clock.

Links updated 1.6.2021

tanja winther

(Links updated 1.6.2021) How does everyday life change when electricity becomes available to people in a village in Zanzibar, East Africa, for the first time? Anthropologist Tanja Winther answers this question in her new book The Impact of Electricity. Development,…

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What happened at the AAA meeting in San Francisco?

The American Anthropological Association’s annual meeting is over – here a quick round-up of the conference coverage on the web.

Anthropology and the military was a hot topic this year as well as Inside Higher Ed informs in three articles:

According to the article Anthropological Engagement, for Good and for Bad?, the debates were “generally civil but at times pointed”. During a “consistently unorthodox question and answer session cut the moderator, Rob Borofsky of Hawaii Pacific University follow-up questions and at one point barked at an audience member “That’s, it! Down!” as if addressing a dog. Many questioners grew unsettled with the panelists’ answers.

The Network of Concerned Anthropologists submitted a letter to AAA’s president, Setha Low, accompanied by 1,056 signatures of anthropologists who signed a “Pledge of Non-participation in Counterinsurgency.”Ethics and Militarization Dominate Anthropology Meeting, see Ethics and Militarization Dominate Anthropology Meeting (Inside Higher Ed 21.11.08)

Montgomery McFate cancelled her presentation. She was invited to give a keynote lecture at a conference of the Southwestern Anthropological Association, see Raised Eyebrows over Keynote Choice (Inside Higher Ed, 20.11.08)

Other topics:

On an inter-generational panel on mothering, anthropology and fieldwork the question “How do we mix our passion for anthropology, which is rooted in fieldwork, and our passion for parenting, which is often rooted in schedules and routines and a sense of normalcy?” was discussed, see Fieldwork with Three Children (Inside Higher Ed, 25.11.08)

“Religion in Evolutionary Perspective” was the topic of the session by Barbara King. See Dispatch From the AAA Annual Meeting (Science and Religion Today, 24.11.08)

“The Encultured Brain session went very well yesterday”, we read on the blog Neuroanthropology. They have previously presented their topic in several posts, among others Daniel Lende, Ethnography and Addiction (which includes links to several papers) – update Greg Downey put his paper ‘Balancing Between Cultures: A Comparative Neuroanthropology of Equilibrium in Sports and Dance.’ online

Dave Gottwald writes about a multi-disciplinary panel about architecture and anthropology. The panel’s purpose was to expand on the dialogue between architecture and anthropology, and included case studies on place branding, contemporary lifestyle and retail stores, shopping malls and theme parks, and casinos around the world.

The Damito has written an interesting round up of six different panels and even another one

Iceland Review reports about an Icelandic student at the Lawrence University in Wisconsin, Sveinn Sigurdsson. Together with his research partner Ashlan Falletta-Cowden,he received an award for their project on Icelandic food habits from the AAA.

The AAA Public Affairs Blog has collected links to press coverage.

Finally, there is a brief wrap up at Savage Minds and readers are asked to leave comments on the highlights/low points of the AAA-meeting

The American Anthropological Association’s annual meeting is over - here a quick round-up of the conference coverage on the web.

Anthropology and the military was a hot topic this year as well as Inside Higher Ed informs in three articles:

According…

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“A new interdisciplinary approach to the perception of art”

When, why and how are individuals moved by a piece of art in a museum or gallery? How can art change people’s lives? Anthropologist Sandra Dudley, and neuroscientist Rodrigo Quian Quiroga will develop a new, interdisciplinary approach to the perception of gallery art according to a press release.

The anthropologist explains:

What we’re studying is a basic level of human experience of the material and visual world. It doesn’t always happen that an individual will feel the wow factor when they look at a piece of art in a museum, but it does happen sometimes. What causes that? Why does certain art appeal to certain people? What lasting impact does it have on their lives?
(…)
(The study) will inform how galleries are laid out, how art is contextualised. Potentially, there are big implications in how this research may change practice.

Rodrigo Quian Quiroga adds:

It will be interesting from a scientific angle too. What makes people interested in a particular piece of art in a gallery? Is it lighting? The surrounding environment? Previous information? How will they explore this art, or will they just pass by and miss it? For me, from a neuroscience point of view, this is very interesting.

The two researchers work together with the Art Fund. Director David Barrie says:

The Art Fund firmly believes that art can really change people’s lives: that’s at the heart of everything we do. But it’s very hard to prove. My hope is that this pioneering piece of work will be the start of a much wider programme of research which will, over time, help us to understand just how art can exercise its power over us. Maybe then it won’t be so hard to persuade our political leaders to invest in it!

Dudley’s research has previously led her to spend a year in a jungle refugee camp on the Thai-Burma border:

It may sound a long way from gallery art, but my work there shares the same focus on human experience of, and aesthetic response to, the material world.

Quian Quiroga is known for his research on how the brain responds to images.

The project will combine participant observation and interviews with the use of an eye tracker. Quian Quiroga explaines:

When you look at something, you don’t see it as a whole. Your eyes are continually moving, gazing at a tiny portion of the visual field, and the picture is reconstructed in your brain. From the eye tracker we can infer exactly what you’re looking at. Then we can reconstruct the signal and see exactly how people look at different pieces of art.

The research project is part of the ‘Beyond Text’ initiative by the Arts and Humanities Research Council.

>> read the whole press release

SEE ALSO:

Social Neuroscience – Psychologists neuroscientists and anthropologists together

Neuroanthropology: “Different cultures produce different brains”

Neuroanthropology.net – neuroanthropology blog

Connecting Art and Anthropology

Contemporary art from Africa is branching out in radical ways

Ricksha art as political indicator in Bangladesh

When, why and how are individuals moved by a piece of art in a museum or gallery? How can art change people's lives? Anthropologist Sandra Dudley, and neuroscientist Rodrigo Quian Quiroga will develop a new, interdisciplinary approach to the…

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Accused of being CIA-spy: Anthropologist on fieldwork among Cambodian muslims

Are muslim communities getting more sceptical towards anthropologists? In an interview with Phnom Pen Post, anthropologist Bjørn Blengsli tells about his research among muslims in Cambodia – “one of the fastest-changing Muslim societies in the world”.

After September 11, he got arrested and expelled from the village and the district. He was accused of being one of “60 identified CIA spies”. (After a letter from the Ministry of Religion and meetings with undersecretaries of state, he could continue his research.)

Furthermore, Blengsli is concerned about reports of certain researchers who have pretended to convert to Islam in order to gain the confidence of Muslim informants. Muslims consider such people hypocrites, or munafiq – one who is more dangerous to Muslims than the enemies of Islam, he says. “I am afraid that this kind of devious behavior will negatively impact legitimate researchers in the future.”

Blengsli is especially interested in religious change and the impact of foreign donors on religious schooling. He found out that the schools’ religious content is closely linked to the type of religion practiced in the donor countries – often conservative Arab countries. Islamic schooling has led to a “growing sympathy for fundamentalist understandings of the faith and terrorism”.

In his opinion, secular education should be implemented in all Muslim schools:

The secular education among Muslims is still low when compared to that of the Khmer, with Muslim girls most disadvantaged in their pursuit of secular education. Increased knowledge not only about the Khmer society, but also the different sects within Islam is also imperative. As many as 99 percent of Muslim religious students believe there is only one correct interpretation of their religion and this is extremely dangerous.

>> read the whole interview

Earlier, he told Arab News:

In Cambodia … religious activists from the Arab world are arriving with a new view on religion and they preach an austere version of Islam. These organizations want to purify Cham Islamic practice by getting rid of the many influences from Buddhism.

He was also interviewed by the New York Times. He said:

‘This country is ripe for Muslim missionaries. They had to start all over again. They had no religious leaders, nothing. They lost almost everything — their script, their rituals, almost all their written material. They were left with a couple of myths. That’s why today a purification movement is so easy. They are very vulnerable, and a lot of people are coming into Cambodia and telling them how to change.

But he added that ”being fundamentalist does not mean being a terrorist.” And ”If you have radical, militant Muslims living in Cambodia, I have not seen any proof.”

SEE ALSO:

Protests against British research council: “Recruits anthropologists for spying on muslims”

“Arabs and Muslims should be wary of anthropologists”

Anthropology and CIA: “We need more awareness of the political nature and uses of our work”

Religious divide grows amid Thai unrest

Doctoral Thesis: Is Islam Compatible with Secularism?

Islam in Morocco: TV and Internet more important than mosques

Are muslim communities getting more sceptical towards anthropologists? In an interview with Phnom Pen Post, anthropologist Bjørn Blengsli tells about his research among muslims in Cambodia - "one of the fastest-changing Muslim societies in the world".

After September 11, he got…

Read more